reputation management

reputation management
упр. управление репутацией, забота о репутации (проведение мероприятий, направленных на поддержание благожелательного отношения общественности к человеку, организации и т. д.)
See:

Англо-русский экономический словарь.

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Смотреть что такое "reputation management" в других словарях:

  • Reputation management — is the process of tracking an entity s actions and other entities opinions about those actions; reporting on those actions and opinions; and reacting to that report creating a feedback loop. All entities involved are generally people, but that… …   Wikipedia

  • Online reputation management — (or monitoring) is the practice of monitoring the Internet reputation of a person, brand or business, with the goal of suppressing negative mentions entirely, or pushing them lower on search engine results pages to decrease their visibility. [1]… …   Wikipedia

  • Prophet's Reputation Management Index — An index created by strategic brand and marketing consultancy Prophet that measures corporate reputation. Businesses that score 75 or more on the index qualify as reputation leaders, while those scoring under 50 receive a failing grade in terms… …   Investment dictionary

  • Reputation — (lat. reputatio „Erwägung“, „Berechnung“) bezeichnet in der Grundbedeutung den Ruf (veraltend: den Leumund) eines Menschen, einer Gruppe oder einer Organisation. Eine hohe Reputation wird gleichgesetzt mit einem guten Ruf. Vereinfacht gesagt… …   Deutsch Wikipedia

  • Reputation capital — is the quantitative measure of some entity s reputational value in some context – a community, or marketplace. In the world of Web 2.0, what is increasingly valuable is trying to measure the effects of collaboration and contribution to community …   Wikipedia

  • Reputation — For other uses, see Reputation (disambiguation). Reputation of a social entity (a person, a group of people, an organization) is an opinion about that entity, typically a result of social evaluation on a set of criteria. It is important in… …   Wikipedia

  • Reputation system — A reputation system is a type of collaborative filtering algorithm which attempts to determine ratings for a collection of entities, given a collection of opinions that those entities hold about each other. This is similar to a recommendation… …   Wikipedia

  • Réputation — La réputation est l opinion (plus techniquement, l évaluation sociale) du public envers une personne, un groupe, ou une organisation. La réputation est un facteur important dans de nombreux domaines, tels que l éducation, le commerce, le… …   Wikipédia en Français

  • Management de communauté — Le management de communauté est l organisation d un groupe social dont les membres vivent ensemble, ou ont des biens, des intérêts communs. Sommaire 1 Enjeux du management de communauté 2 Démarche du management de communauté 3 Notes et références …   Wikipédia en Français

  • reputation risk — The *risk of damage to an organization’s image and *brand. Reputation risk can be addressed by appropriate management of an organization’s relationships with its stakeholders, including its customers, investors, and the wider public. See also… …   Auditor's dictionary

  • Online presence management — is a process that engineers and stimulates a certain brand online. It combines the elements of web design and development, blogging, search engine optimization, pay per click marketing, reputation management, directory listings, social media,… …   Wikipedia


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